Growing on Instagram, in today’s social world, has become very important and almost essential for a salon!
I’m not talking about huge Follower growth, with followers you won’t pay the expenses, I’m talking about “making that profile work”.
As you probably know, Instagram is an extremely populated social network and a small portion of this population will be enough for you to get some interesting numbers.
Think about it, how many possible customers are there in your area and how many can you reach?
Do you really need a million customers to make your salon go wild?
Of course, having a million customers would mean having to open at least 30 salons and that would mean scaling the business but let’s think …
If you only had one salon or maybe two or three salons, you would still benefit from having an online space that performs well, right?
Since we got here with our reasoning, in this article I will explain to you how to grow on instagram, what are the main things you will need to pay attention to.
Let’s start from the first and most important thing: